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| logo_size = 200px
| city = [[Edinburg, Texas]]
| coordinatescountry = US▼
| area = [[Rio Grande Valley (Texas)|Rio Grande Valley]]
| branding = News Talk 710 KURV
| slogan airdate = The{{start Valley'sdate News,and Weather & Talk Stationage|1947|10|19|p=y}}
| airdate frequency = {{start710 date and age[[kilohertz|1947|10|19|p=y}} kHz]]
| frequency = 710 ([[kilohertz|kHz]])
| format = [[Talk radio]]
| power = 1,000 [[watt]]s days<br>910 watts nights
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| facility_id = 70463
| callsign_meaning =
| former_callsigns =
| licensee = Leading Media Group Corp.
| owner = Radio[[Grupo UnitedMultimedios]]
| webcast = [http://v6.player.abacast.net/7064 Listen Live]
| website = [http://www.kurv.com KURV.com]
| affiliationsnetwork = [[Premiere Networks]]<BR> = [[Fox News Radio]]
| affiliations = [[Premiere Networks]]<BR>[[Westwood One]]<BR>[[Radio America (United States)|Radio America]]
| sister_stations = [[KBUC]], [[KESOXHCAO-FM]], [[XHRYS-FM]], [[XHAVO-FM]], [[XHRR-FM]]
▲| coordinates =
| coordinates =
| licensing_authority= [[Federal Communications Commission|FCC]]
}}
 
'''KURV''' (710 [[Hertz|kHz]]) is a [[commercial radio|commercial]] [[AM radio|AM]] [[radio station]] [[city of license|licensed]] to [[Edinburg, Texas]], [[United States]], and serving the [[Rio Grande Valley (Texas)|Rio Grande Valley]] border area. It broadcasts a [[talk radio]] [[radio format|format]] and is owned by the[[Grupo Leading Media GroupMultimedios]], athrough subsidiarylicensee ofLeading MBMMedia Texas ValleyGroup LLCCorp.<ref>[https://transition.fcc.gov/fcc-bin/amq?call=KURV&arn=&state=&city=&freq=530&fre2=1700&type=0&facid=&class=&list=0&ThisTab=Results+to+This+Page%2FTab&dist=&dlat2=&mlat2=&slat2=&NS=N&dlon2=&mlon2=&slon2=&EW=W&size=9 FCC.gov/KURV]</ref> The [[radio studio|studio]]s and offices are on North Jackson Road in [[McAllen, Texas|McAllen]].<ref>[https://www.kurv.com/contact/ KURV.com/contact]</ref>
 
By day, KURV is powered at 1,000 [[watt]]s. But atAt night it slightly reduces power to 910 watts. It uses a [[directional antenna]] at all times, with a three-[[tower array]] at night. The [[transmitter]] is off Rogers Road at Business [[U.S. Route 281]] in Edinburg.<ref>[https://radio-locator.com/cgi-bin/finder?call=kurv&x=0&y=0&sr=Y&s=C Radio-Locator.com/KURV]</ref>
 
==Programming==
Weekdays begin with a local news and information show, "''The Valley’s Morning News With Sergio Sanchez and Tim Sullivan''." Sanchez continues for another two hours with a talk show. Afternoons feature "''The Drive Home with Roxanne Flores, Zack Cantu, and Davis Rankin''." The rest of the weekday schedule is made up of [[radio syndication|nationally syndicated]] [[conservative talk]] showsprograms, including ''[[Dana Loesch|The Dana Loesch Show]], [[Ben Shapiro|The Ben Shapiro Show]], [[Michael J. Knowles|The Michael Knowles Show]], [[Chad Benson|The Chad Benson Show]], "Ground Zero with Clyde Lewis," "[[Coast to Coast AM]] with [[George Noory]]", "[[FirstAmerica Lightin (radiothe program)|First LightMorning]] with MichaelJohn Toscano]]"Trout'' and "''[[This Morning, America's First News with Gordon Deal]]."''
 
Weekends feature shows on money, health, religion, travel, movies, technology, hunting, fishing and the outdoors. Weekend syndicated hostsprograms include ''[[The Kim Komando Show]], [[The Ramsey Show]] with [[Dave Ramsey]], [[Rudy Maxa|RM Travel with Rudy Maxa]]'' and "''[[Art Bell|Somewhere in Time with Art Bell]],"'' as well as repeats of weekday shows. Most hours begin with world and nationalan newsupdate from [[Fox News Radio]].
 
==History==
On October 19, 1947, KURV first [[sign-on|signed on]] with 250 watts of power. It was a [[daytimer|daytime only]] station, required to go off the air at sunset to avoid interfering with other stations. KURV was owned by J.C. Looney.<ref>{{cite news|title=KURV Gets Underway in Edinburg, Texas|url=http://www.americanradiohistory.com/Archive-BC/BC-1947/1947-10-27-BC.pdf|access-date=17 October 2014|agency=Broadcasting|date=October 17, 1947}}</ref>
 
A [[sister station]], KURV-FM, began broadcasting December 25, 1947. It used 104.9&nbsp;MHz with 1,000 watts [[effective radiated power]].<ref>{{cite news|title=New KURV-FM Edinburg, Operates Sunrise-9 p.m.|url=http://www.americanradiohistory.com/Archive-BC/BC-1948/1948-01-05-BC.pdf|access-date=30 October 2014|agency=Broadcasting|date=January 5, 1948}}</ref> Few people owned FM radios in that era and management eventually turned in the license and took KURV-FM [[dark (broadcasting)|dark]]. Today, the frequency is home to [[KJAV-FM]].
 
On March 17, 1997, the Federal Communications Commission (FCC) announced that eighty-eight stations had been given permission to move to newly available "[[AM_expanded_bandAM expanded band#United_StatesUnited States|Expanded Band]]" transmitting frequencies, ranging from 1610 to 1700 &nbsp;kHz, with KURV authorized to move from 710 to 1640 &nbsp;kHz.<ref name="five">[https://babel.hathitrust.org/cgi/pt?id=uva.x004848309&view=1up&seq=276 "FCC Public Notice: Mass Media Bureau Announces Revised AM Expanded Band Allotment Plan and Filing Window for Eligible Stations"] (FCC DA 97-537), March 17, 1997.</ref> However, the station never procured the Construction Permit needed to implement the authorization, so the expanded band station was never built.
 
In 2004, Border Media Partners bought KURV and [[KSOX]] [[1240 AM]] [[Raymondville, Texas|Raymondville]] for $7.5 million.<ref>[https://worldradiohistory.com/Archive-BC-YB/2010/D-2010-BC-YB-7.pdf Information] from [[Broadcasting & Cable]] Yearbook 2010 page D-524</ref> MBM Texas Valley LLC later acquired KURV, co-owned with [[KBUC]] Raymondville and [[KESO]] [[South Padre Island]].
 
Effective February 10, 2021, MBM sold KURV and three sister stations to [[Grupo Multimedios]] for $6 million.
 
==References==
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*[https://licensing.fcc.gov/cgi-bin/prod/cdbs/forms/prod/getimportletter_exh.cgi?import_letter_id=45094&.pdf FCC History Cards for KURV]
 
{{AM station data|70463|KURV}}
 
{{McAllen-Brownsville-Harlingen Radio}}
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[[Category:Radio stations in Texas|URV]]
[[Category:Edinburg, Texas]]
[[Category:Multimedios Radio]]
 
 
{{Texas-radio-station-stub}}
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