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'''''Veronica Mars''''' is an American teen [[film noir|noir]] [[Mystery fiction|mystery]] [[Drama (film and television)|drama]] television series created by screenwriter [[Rob Thomas (writer)|Rob Thomas]]. The series is set in the [[fictional city|fictional town]] of [[Neptune, California]], and stars [[Kristen Bell]] as the eponymous character. The series premiered on September 22, 2004, during television network [[UPN]]'s final two years, and ended on May 22, 2007, after a season on UPN's successor, [[The CW]], airing for three seasons total. ''Veronica Mars'' was produced by [[Warner Bros. Television]], Silver Pictures Television, Stu Segall Productions, and Rob Thomas Productions.<ref>{{cite web |url=http://www.thefutoncritic.com/showatch/veronica-mars/ |title=Veronica Mars |access-date=June 3, 2015 |publisher=The Futon Critic}}</ref> [[Joel Silver]] and Thomas were executive producers for the entire run of the series, while [[Diane Ruggiero]] was promoted in the third season.<ref name="Elena Fernandez, Maria">{{cite news |url=https://articleswww.latimes.com/2005archives/la-xpm-2005-nov/-09/entertainment/-et-mars9-story.html |title=Cult king in orbit on ''Mars'' |access-date=November 4, 2008 |author=Elena Fernandez, Maria |date=November 9, 2005 |work=[[Los Angeles Times]]}}</ref>
 
[[Veronica Mars (character)|The character Veronica Mars]] is a student who progresses from [[high school]] to [[college]] while moonlighting as a [[private investigator]] under the tutelage of her detective father. In each episode, Veronica solves a different stand-alone case while working to solve a more complex mystery. The first two seasons of the series each had a season-long [[Story arc|mystery arc]], introduced in the first episode of the season and solved in the season finale. The third season took a different format, focusing on smaller mystery arcs that would last several episodes.
 
Thomas initially wrote ''Veronica Mars'' as a [[Young adult fiction|young adult novel]], which featured a male protagonist; he changed this because he thought a [[Hardboiled|noir piece]] told from a female point of view would be more interesting and original. Filming began in March 2004,<ref name="pilotfilmvm" /> and the series premiered in September to 2.49 million American viewers.<ref>{{cite web |publisher=[[American Broadcasting Company|ABC]] Medianet |date=September 29, 2004 |url=http://abcmedianet.com/web/dnr/dispDNR.aspx?id=092904_04 |title=Weekly Program Rankings |access-date=July 7, 2011 |archive-url=https://web.archive.org/web/20110707100921/http://abcmedianet.com/web/dnr/dispDNR.aspx?id=092904_04 |archive-date=July 7, 2011 |url-status=dead}}</ref> The critically acclaimed first season's run of 22 episodes garnered an average of 2.5 million viewers per episode in the United States. The series appeared on several fall television best lists and garnered awards and nominations. During the series' run, it was nominated for two [[Satellite Awards]], four [[Saturn Awards]], five [[Teen Choice Awards]] and was featured on [[American Film Institute|AFI]]'s TV Programs of the Year for 2005. The show is widely seen by the critics as cult and one of the greatest shows of all time and as a standout in the teen drama genre<ref>https://www.glamour.com/story/why-veronica-mars-was-best-teen-drama</ref><ref>https://ew.com/article/2005/10/11/no-1-fan-joss-whedon-veronica-mars/</ref>
 
The show was cancelled after its third season, and Thomas wrote a feature film script continuing the series. Warner Bros. opted not to fund the project at the time. On March 13, 2013, Bell and Thomas launched a fundraising campaign to produce the film through [[Kickstarter]] and attained the $2 million goal in less than 11 hours.<ref>{{cite magazine |title='Veronica Mars' movie is a go! 'My mind is blown' says Rob Thomas – Exclusive |url=http://insidetv.ew.com/2013/03/13/veronica-mars-movie-is-a-go-kickstarter/ |magazine=Entertainment Weekly |first=Eric |last=Strecker |date=March 13, 2013 |access-date=March 14, 2013}}</ref> They accumulated over $5.7&nbsp;million on Kickstarter.<ref name="kickstarter">{{cite web |url=http://www.kickstarter.com/projects/559914737/the-veronica-mars-movie-project?ref=live |title=The Veronica Mars Movie Project |publisher=Kickstarter |access-date=March 13, 2013}}</ref><ref name="ew kickstarter">{{cite magazine |url=http://insidetv.ew.com/2013/03/13/veronica-mars-movie-kristen-bell-kickstarter/ |title='Veronica Mars' movie: Kristen Bell says it's finally happening... if you help – Exclusive |magazine=Entertainment Weekly |first=Jeff |last=Jensen |date=March 13, 2013 |access-date=March 13, 2013}}</ref> [[Veronica Mars (film)|The film]] was released on March 14, 2014.<ref name="ewreleasedate">{{cite magazine |url=http://insidemovies.ew.com/2013/12/04/veronica-mars-movie-release-date/ |title='Veronica Mars' movie gets a release date; plus, watch a clip! – Exclusive |magazine=Entertainment Weekly |first=Jeff |last=Jensen |date=December 4, 2013 |access-date=December 4, 2013}}</ref> An eight-episode [[Veronica Mars (season 4)|fourth season]] was released on July 19, 2019 on [[Hulu]].<ref name="RevivalConfirmed">{{cite magazine |url=https://ew.com/tv/2018/09/20/veronica-mars-hulu-details/ |title=Veronica Mars reboot officially happening: New details released |magazine=Entertainment Weekly |first=James |last=Hibberd |date=September 20, 2018 |access-date=September 20, 2018}}</ref><ref name="RevivalPremiere">{{cite web |url=https://tvline.com/2019/04/12/veronica-mars-hulu-premiere-date-revival-kristen-bell/ |title=Veronica Mars Revival Set for July Premiere at Hulu — Watch Teaser |website=TVLine |first=Rebecca |last=Iannucci |date=April 12, 2019 |access-date=April 12, 2019}}</ref><ref name="RevivalPremiereEarly">{{cite web |url=https://tvline.com/2019/07/19/veronica-mars-season-4-premiere-date-change-hulu-revival/ |title=Veronica Mars Twist: Hulu Moves Up Revival Premiere Date to... Today (Yes, Season 4 is Available Now) |website=TVLine |first=Michael |last=Ausiello |date=July 19, 2019 |access-date=July 19, 2019}}</ref>
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Thomas, who said he "conceive[d] the show as a one-year mystery," decided that he needed to introduce and eliminate several characters to be able to create an "equally fascinating mystery" for the series' second season. Thomas felt that he could not bring back the Kanes and the Echolls and "have them all involved in a new mystery"; he needed "new blood".<ref name="marsthomasin">{{cite news |last=Porter |first=Rick |date=September 28, 2005 |title=Mystery deepens on Mars |url=http://www.projo.com/tv/content/projo_20050928_veronica.11a78ce9.html |access-date=November 8, 2008 |work=[[The Providence Journal]] |archive-url=https://web.archive.org/web/20090616070232/http://www.projo.com/tv/content/projo_20050928_veronica.11a78ce9.html |archive-date=June 16, 2009 |url-status=dead}}</ref> The second season saw the introduction of [[Tessa Thompson]] as [[Jackie Cook]], a romantic interest of Wallace and daughter of a famous baseball player. Previous recurring characters [[Dick Casablancas]] and [[Cassidy Casablancas|Cassidy "Beaver" Casablancas]] were upgraded to series regulars. Dick, played by [[Ryan Hansen]], was an 09er friend of Logan, a womanizer and former high-school bully turned frat boy. [[Kyle Gallner]] portrayed "Beaver," Dick's introverted younger brother.<ref name="veronicaseason2dvd" /> Dunn left the series midway through the season, although was credited as a main cast member throughout that season.<ref name="veronicanewformat">{{cite news |url=http://blog.seattlepi.com/tv/2006/07/17/kristen-bell-rob-thomas-hope-the-cw-switch-solves-the-mystery-of-why-veronica-mars-hasnt-caught-on-/ |title=Kristen Bell, Rob Thomas hope The CW switch solves the mystery of why ''Veronica Mars'' hasn't caught on. |access-date=September 17, 2008 |last=McFarland |first=Melanie |date=July 17, 2006 |work=[[Seattle Post-Intelligencer]] |archive-date=October 9, 2012 |archive-url=https://web.archive.org/web/20121009010336/http://blog.seattlepi.com/tv/2006/07/17/kristen-bell-rob-thomas-hope-the-cw-switch-solves-the-mystery-of-why-veronica-mars-hasnt-caught-on-/ |url-status=dead }}</ref> Thomas explained that the Logan-Veronica-Duncan love triangle had run its course, and to keep the series fresh, there would need to be "other guys in her life." He attributed Dunn's removal to fan interest dominating the Logan-Veronica relationship,<ref>{{cite news |date=September 20, 2006 |title=Many Happy Returns |last=Madden Toby |first=Mekeisha |pages=01E |work=[[The Detroit News]]}}</ref> saying "it became clear that one suitor won out".<ref name="thomasseasonthree"/>
 
The third season introduced two new series regulars, [[Parker Lee]] and [[Stosh "Piz" Piznarski]]. [[Julie Gonzalo]] portrayed Parker, Mac's extroverted roommate and "everything that Mac is not."<ref name="thomasseasonthree" /> Piz, played by [[Chris Lowell]], was Wallace's roommate and a music lover with his campus radio show. Piz was named after the director of the pilot, [[Mark Piznarski]]. The character gave Veronica another middle-class male friend. Thomas used the radio show as a narrative device to capture the mood of the university.<ref name="thomasjobhunt">{{cite magazine |url=https://www.ew.com/ew/article/0,,1549635,00.html2006/10/24/veronica-mars-creator-his-recent-job-hunt/ |title=The ''Veronica Mars'' creator on his recent job hunt |access-date=September 29, 2008 |last=Jensen |first=Jeff |date=October 23, 2006 |magazine=Entertainment Weekly |archive-date=October 5, 2008 |archive-url=https://web.archive.org/web/20081005093343/http://www.ew.com/ew/article/0,,1549635,00.html |url-status=deadlive }}</ref> [[Cindy "Mac" Mackenzie]] and [[Don Lamb]], recurring characters in the first two seasons, were upgraded to series regulars. Mac, portrayed by [[Tina Majorino]], was a computer expert befriended by Veronica. Lamb, portrayed by [[Michael Muhney]], was the Balboa County Sheriff who won the office from Keith in the recall election.<ref name="thomasseasonthree" />
 
==Production==
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[[Category:Television series by Warner Bros. Television Studios]]
[[Category:Television shows set in San Diego]]
[[Category:The CW originaltelevision programmingdramas]]
[[Category:UPN originaltelevision programmingdramas]]
[[Category:Hulu original programming]]
[[Category:Fictional portrayals of the San Diego Police Department]]
[[Category:Television series about abuse]]
[[Category:TelevisionAmerican television series about teenagers]]