Lee Clow: Difference between revisions

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==Early life==
Lee Clow was born in [[Los Angeles]], [[California]], [[US]]. He studied at [[Santa Monica City College]] and [[California State University, Long Beach]].
 
==Career==
Clow is best known for co-creating – along with [[Steve Hayden (copywriter)|Steve Hayden]] – [[Apple Computer]]'s ''[[1984 (television commercial)|1984]]'' commercial, which launched the [[Apple Macintosh]] and the "[[Think Different]]" slogan.<ref>{{cite web |url=http://archive.salon.com/tech/books/2000/10/11/jobs_excerpt/index1.html |title=ArchivedSalon.com copyTechnology &#124; the once and future Steve Jobs |accessdate=2007-05-04 |url-status=dead|archive-url=https://web.archive.org/web/20070317231328/http://archive.salon.com/tech/books/2000/10/11/jobs_excerpt/index1.html |archive-date=2007-03-17 }}</ref> The 60-second TV spot was made for a budget of $900,000 and is considered a masterpiece in advertising.
 
He is also known for his work on the [[PlayStation (console)|PlayStation]],<ref>{{cite magazine|title=Sony TV: Turn On, Tune In, Buy Hardware|magazine=[[Next Generation (magazine)|Next Generation]]|issue=14 |publisher=[[Imagine Media]] |date=February 1996|pages=72–73}}</ref> [[Energizer Bunny]], [[Taco Bell chihuahua]], and [[California Cooler]] campaigns. Clow has helmed campaigns for [[Nissan]] and [[Pedigree Petfoods]]. He is a member of numerous advertising and creative halls of fame.
 
==Personal life==
He was a personal friend of [[Steve Jobs]] for 30 years.<ref>{{cite web|url=https://appleinsider.com/articles/09/10/30/visionary_behind_apples_1984_advertisement_steps_down|title=Visionary behind Apple's '1984' advertisement steps down|first1=AppleInsider Staff|last1=Friday|last2date=October 30|last3=, 2009|first4=10:50 am|last4=PT|website=AppleInsider}}</ref>
 
Per his likes on Twitter, Clow is also a heavy COVID denier, with him routinely liking tweets by Newsmax and The Daily Caller.
<ref>{{cite web|url=https://mobile.twitter.com/_clow/likes?lang=en|title=Lee Flow's liked tweets|first1=Lee Clow Staff|last1=Friday|last2=October 30|last3=2009|first4=10:50 am|last4=PT|website=Twitter}}</ref>
 
==References==