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Along with the bursting popularity of esports over the last two decades came a demand for extended opportunities for esports athletes. Universities across the world (mostly China and America) began offering scholarship opportunities to incoming freshmen to join their collegiate esports teams. According to Schaeperkoetter (2017) and others, the potential impact that an esports program could have on a university, coupled with the growing interest that universities are showing in such a program, combine to make this line of research relevant in sport literature.<ref>{{cite journal|doi=10.1123/jis.2016-0011|title=The "New" Student-Athlete: An Exploratory Examination of Scholarship e ''Sports'' Players|year=2017|last1=Schaeperkoetter|first1=Claire C.|last2=Mays|first2=Jonathan|last3=Hyland|first3=Sean Thomas|last4=Wilkerson|first4=Zach|last5=Oja|first5=Brent|last6=Krueger|first6=Kyle|last7=Christian|first7=Ronald|last8=Bass|first8=Jordan R.|journal=Journal of Intercollegiate Sport|volume=10|pages=1–21|doi-access=free}}</ref>
As of 2019, over 130 colleges have esports-based
===Governing bodies===
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