Richard Thaler: Difference between revisions

Thaler is coauthor, with [[Cass Sunstein]], of ''[[Nudge (book)|Nudge: Improving Decisions About Health, Wealth, and Happiness]]'' (Yale University Press, 2008). ''Nudge'' discusses how public and private organizations can help people make better choices in their daily lives. "People often make poor choices – and look back at them with bafflement!" Thaler and Sunstein write. "We do this because as human beings, we all are susceptible to a wide array of routine [[bias]]es that can lead to an equally wide array of embarrassing blunders in education, personal finance, health care, mortgages and credit cards, happiness, and even the planet itself." Thaler and his co-author coined the term [[choice architecture|choice architect]]. {{Citation needed|date=October 2017}}

 

 

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