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{{Infobox company
{{Infobox company
| name = Donda
| name = Donda
| founded = {{Start date and age|2012}} in USA
⚫
| key_people = [[Virgil Abloh]]
| founder = [[Kanye West]]
| founder = [[Kanye West]]
⚫
| key_people = [[Virgil Abloh]]
| products = Films, music videos
| brands = Donda Sports
}}
}}
'''Donda''' (styled '''DONDA''') is a creative content company founded by American rapper and fashion designer [[Kanye West]].<ref>{{cite web|url=https://www.complex.com/style/joe-perez-donda-kanye-west-opt-archive-interview|title=Joe Perez Spent Eight Years Working for Kanye West and Now He's Revealing His Donda Archive. Here's Why.|last=Destefano|first=Mike|date=January 16, 2020|work=[[Complex Networks|Complex]] |access-date=January 23, 2020}}</ref> The company was named after West's mother, [[Donda West]], and shares the name with his [[Donda|tenth studio album]], released in 2021.
'''Donda''' (styled in [[all caps]]) is a creative content company founded by American rapper and fashion designer [[Kanye West]] (Ye).<ref>{{cite web|url=https://www.complex.com/style/joe-perez-donda-kanye-west-opt-archive-interview|title=Joe Perez Spent Eight Years Working for Kanye West and Now He's Revealing His Donda Archive. Here's Why.|last=Destefano|first=Mike|date=January 16, 2020|work=[[Complex Networks|Complex]] |access-date=January 23, 2020}}</ref> The company was named after West's mother, [[Donda West]], and shares the name with his [[Donda|tenth studio album]], released in 2021.


== History ==
== History ==
Line 21: Line 24:
In stating Donda's creative philosophy, West articulated the need to "put creatives in a room together with like minds" in order to "simplify and aesthetically improve everything we see, taste, touch, and feel".<ref>Graham, Mark, [http://www.vh1.com/music/tuner/2012-01-05/kanye-wests-epic-1600-word-twitter-rant-the-complete-text-neatly-organized-for-your-reading-pleasure/ Kanye West's Epic 1600-word Twitter Rant: Neatly Organized for your Reading Pleasure] {{Webarchive|url=https://web.archive.org/web/20140227074738/http://www.vh1.com/music/tuner/2012-01-05/kanye-wests-epic-1600-word-twitter-rant-the-complete-text-neatly-organized-for-your-reading-pleasure/ |date=2014-02-27 }}, 5 January 2012, VH1, retrieved 4 August 2015.</ref> Contemporary critics have noted the consistent [[minimalism|minimalistic]] aesthetic exhibited throughout Donda creative projects.<ref>Sargent, Jordan, [http://www.spin.com/2013/11/kanye-west-2-chainz-pusha-t-big-sean-donda-minimalist-design-company/ Donda: Kanye West Goes G.O.O.D. Trill Hunting with His Minimalist Design Company], 13 November 2013, ''[[Spin (magazine)|Spin]]'', retrieved 4 August 2015.</ref><ref>Babcock, Gregory, [http://www.complex.com/style/2015/06/rich-wilkerson-jr-donda-book/ Kanye's Stylish Pastor Releases Donda-Designed Book], 23 June 2015, ''Complex'', retrieved 4 August 2015.</ref><ref>Lewis, Brittany, [http://globalgrind.com/2014/11/03/donda-created-music-covers-photos-kanye-west-creative-house/ Every Music Cover Kanye West's Creative House Donda Has Created So Far…], 3 November 2014, ''Global Grind'', retrieved 4 August 2015.</ref>
In stating Donda's creative philosophy, West articulated the need to "put creatives in a room together with like minds" in order to "simplify and aesthetically improve everything we see, taste, touch, and feel".<ref>Graham, Mark, [http://www.vh1.com/music/tuner/2012-01-05/kanye-wests-epic-1600-word-twitter-rant-the-complete-text-neatly-organized-for-your-reading-pleasure/ Kanye West's Epic 1600-word Twitter Rant: Neatly Organized for your Reading Pleasure] {{Webarchive|url=https://web.archive.org/web/20140227074738/http://www.vh1.com/music/tuner/2012-01-05/kanye-wests-epic-1600-word-twitter-rant-the-complete-text-neatly-organized-for-your-reading-pleasure/ |date=2014-02-27 }}, 5 January 2012, VH1, retrieved 4 August 2015.</ref> Contemporary critics have noted the consistent [[minimalism|minimalistic]] aesthetic exhibited throughout Donda creative projects.<ref>Sargent, Jordan, [http://www.spin.com/2013/11/kanye-west-2-chainz-pusha-t-big-sean-donda-minimalist-design-company/ Donda: Kanye West Goes G.O.O.D. Trill Hunting with His Minimalist Design Company], 13 November 2013, ''[[Spin (magazine)|Spin]]'', retrieved 4 August 2015.</ref><ref>Babcock, Gregory, [http://www.complex.com/style/2015/06/rich-wilkerson-jr-donda-book/ Kanye's Stylish Pastor Releases Donda-Designed Book], 23 June 2015, ''Complex'', retrieved 4 August 2015.</ref><ref>Lewis, Brittany, [http://globalgrind.com/2014/11/03/donda-created-music-covers-photos-kanye-west-creative-house/ Every Music Cover Kanye West's Creative House Donda Has Created So Far…], 3 November 2014, ''Global Grind'', retrieved 4 August 2015.</ref>


Continuing a trend consistent in previous Kanye West projects,<ref>McQueen, Steve, [http://www.interviewmagazine.com/music/kanye-west#_/ Kanye West], 19 January 2014, ''[[Interview (magazine)|Interview]]'', retrieved 5 August 2015.</ref> an additional hallmark of Donda projects has been [[Interdisciplinarity|multi-disciplinary]] collaboration, often featuring prominent contributions from major figures in various creative fields. Prominent examples include painter [[George Condo]], photographer Luis Tarin, video artist/film director [[Steve McQueen (director)|Steve McQueen]], performance artist [[Vanessa Beecroft]], artist Wes Lang, stage designer [[Es Devlin]], audio/visual designer Jadis Mercado, artist/sculptor [[Takashi Murakami]], photographer Jackie Nickerson, fashion designer [[Riccardo Tisci]], and fashion house [[Maison Martin Margiela]].<ref>Alexander, Ella, [http://www.vogue.co.uk/news/2013/11/06/maison-martin-margiela-creates-kanye-west-tour-wardrobe/ Why Margiela Teamed Up With Kanye], 6 November 2013, ''[[Vogue (magazine)|Vogue]]'', retrieved 4 August 2015.</ref><ref>Staff, [http://www.artspace.com/magazine/news_events/newsmaker_kanye_west-51880/ Behind Kanye West's Methodical Conquest of the Art World], 28 November 2013, [[Artspace (website)|Artspace]], retrieved 4 August 2015.</ref><ref>Saka, Ren & Castro, Vanessa,[http://www.complex.com/style/2013/12/kanye-west-vanessa-beecroft/ 12 Things to Know About Vanessa Beecroft, Kanye West's Visual Art Collaborator], 5 December 2013, ''Complex'', retrieved 4 August 2015.</ref><ref>Deleon, Jian, [https://www.gq.com/story/wes-lang-kanye-west-pacsun/ Wes Lang Designed Kanye West's Tour T-Shirts, and Now You Can Buy Them At PacSun], 2013, '[[GQ]]', retrieved 4 August 2015.</ref>
Continuing a trend consistent in previous Kanye West projects,<ref>McQueen, Steve, [http://www.interviewmagazine.com/music/kanye-west#_/ Kanye West], 19 January 2014, ''[[Interview (magazine)|Interview]]'', retrieved 5 August 2015.</ref> an additional hallmark of Donda projects has been [[Interdisciplinarity|multi-disciplinary]] collaboration, often featuring prominent contributions from major figures in various creative fields. Prominent examples include painter [[George Condo]], photographer Luis Tarin, video artist/film director [[Steve McQueen (director)|Steve McQueen]], performance artist [[Vanessa Beecroft]], artist Wes Lang, stage designer [[Es Devlin]], audio/visual designer Jadis Mercado, artist/sculptor [[Takashi Murakami]], photographer Jackie Nickerson, fashion designer [[Riccardo Tisci]], and fashion house [[Maison Martin Margiela]].<ref>Alexander, Ella, [http://www.vogue.co.uk/news/2013/11/06/maison-martin-margiela-creates-kanye-west-tour-wardrobe/ Why Margiela Teamed Up With Kanye] {{Webarchive|url=https://web.archive.org/web/20150906025207/http://www.vogue.co.uk/news/2013/11/06/maison-martin-margiela-creates-kanye-west-tour-wardrobe |date=2015-09-06 }}, 6 November 2013, ''[[Vogue (magazine)|Vogue]]'', retrieved 4 August 2015.</ref><ref>Staff, [http://www.artspace.com/magazine/news_events/newsmaker_kanye_west-51880/ Behind Kanye West's Methodical Conquest of the Art World], 28 November 2013, [[Artspace (website)|Artspace]], retrieved 4 August 2015.</ref><ref>Saka, Ren & Castro, Vanessa,[http://www.complex.com/style/2013/12/kanye-west-vanessa-beecroft/ 12 Things to Know About Vanessa Beecroft, Kanye West's Visual Art Collaborator], 5 December 2013, ''Complex'', retrieved 4 August 2015.</ref><ref>Deleon, Jian, [https://www.gq.com/story/wes-lang-kanye-west-pacsun/ Wes Lang Designed Kanye West's Tour T-Shirts, and Now You Can Buy Them At PacSun], 2013, '[[GQ]]', retrieved 4 August 2015.</ref> NFL wide receiver [[Antonio Brown]] is the chair president of the sports fashion line Donda Sports.<ref>{{Cite web |last=Rose |first=Jordan |date=February 7, 2022 |title=Antonio Brown Announces He's President of Ye's Donda Sports, Locks Down $2 Million Super Bowl Suite 'for the Kids' |url=https://www.complex.com/sports/antonio-brown-donda-sports-president |website=Complex}}</ref>


== Projects ==
== Projects ==
Line 27: Line 30:
On May 23, 2012, Donda debuted its inaugural creative project, a film entitled ''[[Cruel Summer (film)|Cruel Summer]]'', as part of the [[2012 Cannes Film Festival]]. The film is a seven-screen surround vision experience.
On May 23, 2012, Donda debuted its inaugural creative project, a film entitled ''[[Cruel Summer (film)|Cruel Summer]]'', as part of the [[2012 Cannes Film Festival]]. The film is a seven-screen surround vision experience.


''Cruel Summer'' was shot using a specialized camera rig, which allowed the directors to capture multiple angles simultaneously.<ref>Staff, [http://2x4.org/work/71/Kanye+West+Cruel%26nbsp%3BSummer+Pavilion+/ Kanye West Cruel Summer Pavilion], 2x4, retrieved 9 January 2012.</ref> The film, developed in collaboration with the [[Doha Film Institute]], design firm [[Michael Rock (graphic designer)|2x4]] and architecture firm OMA, was presented in a specially designed theater — christened "Surround Vision" — featuring seven screens which surrounded the audience.<ref>Rosenfeld, Karissa, [http://www.archdaily.com/237841/kanye-wests-seven-screen-pavilion-oma/ Kanye West's seven-screen pavilion / OMA], 24 May 2012, [[ArchDaily]], retrieved 9 January 2012.</ref>
''Cruel Summer'' was shot using a specialized camera rig, which allowed the directors to capture multiple angles simultaneously.<ref>Staff, [http://2x4.org/work/71/Kanye+West+Cruel%26nbsp%3BSummer+Pavilion+/ Kanye West Cruel Summer Pavilion] {{Webarchive|url=https://web.archive.org/web/20130101152420/http://2x4.org/work/71/Kanye+West+Cruel%26nbsp%3BSummer+Pavilion+/ |date=2013-01-01 }}, 2x4, retrieved 9 January 2012.</ref> The film, developed in collaboration with the [[Doha Film Institute]], design firm [[Michael Rock (graphic designer)|2x4]] and architecture firm OMA, was presented in a specially designed theater — christened "Surround Vision" — featuring seven screens which surrounded the audience.<ref>Rosenfeld, Karissa, [http://www.archdaily.com/237841/kanye-wests-seven-screen-pavilion-oma/ Kanye West's seven-screen pavilion / OMA], 24 May 2012, [[ArchDaily]], retrieved 9 January 2012.</ref>


On March 7, 2015, West debuted a collaborative short film with director [[Steve McQueen (director)|Steve McQueen]] entitled ''All Day/I Feel Like That''.<ref>Malle, Chloe, [http://www.vogue.com/12281149/kanye-west-concert-paris-fashion-week-fondation-louis-vuitton/ West with the Night: Kanye Takes over The Fondation Louis Vuitton], 8 March 2015, ''Vogue'', retrieved 5 August 2015.</ref> The film premiered at the [[Fondation Louis Vuitton]] in Paris, France, followed by its American debut at the [[LACMA|Los Angeles County Museum of Art]] in July 2015.<ref>Williams, Maxwell, [http://www.hollywoodreporter.com/news/kanye-west-steve-mcqueen-debut-811126/ Kanye West and Steve McQueen Debut Collaborative 'All Day/I Feel LIke That' Video at LACMA Gathering], 25 July 2015, ''[[The Hollywood Reporter]]'', retrieved 5 August 2015.</ref>
On March 7, 2015, West debuted a collaborative short film with director [[Steve McQueen (director)|Steve McQueen]] entitled ''All Day/I Feel Like That''.<ref>Malle, Chloe, [http://www.vogue.com/12281149/kanye-west-concert-paris-fashion-week-fondation-louis-vuitton/ West with the Night: Kanye Takes over The Fondation Louis Vuitton], 8 March 2015, ''Vogue'', retrieved 5 August 2015.</ref> The film premiered at the [[Fondation Louis Vuitton]] in Paris, France, followed by its American debut at the [[LACMA|Los Angeles County Museum of Art]] in July 2015.<ref>Williams, Maxwell, [http://www.hollywoodreporter.com/news/kanye-west-steve-mcqueen-debut-811126/ Kanye West and Steve McQueen Debut Collaborative 'All Day/I Feel LIke That' Video at LACMA Gathering], 25 July 2015, ''[[The Hollywood Reporter]]'', retrieved 5 August 2015.</ref>
Line 34: Line 37:
Donda provided packaging design for the following albums and singles:
Donda provided packaging design for the following albums and singles:


*[[Kanye West]], [[Jay-Z]], "[[Watch the Throne]]", released on August 8, 2011.
*[[Kanye West]], [[Jay-Z]], ''[[Watch the Throne]]'', released on August 8, 2011.
*Kanye West, [[Big Sean]], [[Pusha T]] and [[2 Chainz]], "[[Mercy (GOOD Music song)|Mercy]]", released on April 3, 2012.
*Kanye West, [[Big Sean]], [[Pusha T]] and [[2 Chainz]], "[[Mercy (GOOD Music song)|Mercy]]", released on April 3, 2012.
*Kanye West, [[Chief Keef]], Pusha T, Big Sean and [[Jadakiss]], "[[I Don't Like#GOOD Music remix|I Don't Like (Remix)]]", released on May 1, 2012.
*Kanye West, [[Chief Keef]], Pusha T, Big Sean and [[Jadakiss]], "[[I Don't Like#GOOD Music remix|I Don't Like (Remix)]]", released on May 1, 2012.
Line 95: Line 98:
* ''Yeezus'' "Please Add Graffiti" advertising project.<ref>Green, Mark Anthony, [https://www.gq.com/gallery/kanye-west-gets-new-creative-direction#slide=1/ Kanye West Gets New Creative Direction], May 2013, ''[[GQ]]'', retrieved 4 August 2015.</ref>
* ''Yeezus'' "Please Add Graffiti" advertising project.<ref>Green, Mark Anthony, [https://www.gq.com/gallery/kanye-west-gets-new-creative-direction#slide=1/ Kanye West Gets New Creative Direction], May 2013, ''[[GQ]]'', retrieved 4 August 2015.</ref>
* ''[[American Psycho (film)|American Psycho]]'' homage short film, starring [[Scott Disick]] and [[Jonathan Cheban]]. Released June 17, 2013.<ref>{{Cite web|title = Watch Kanye West's ''American Psycho''-Themed Short Film Starring Scott Disick and Jonathan Cheban| website=[[Pitchfork (website)|Pitchfork]] |url = http://pitchfork.com/news/51122-watch-kanye-wests-american-psycho-themed-tk-video-starring-scott-disick-and-jonathan-cheban/|access-date = 2015-08-08}}</ref>
* ''[[American Psycho (film)|American Psycho]]'' homage short film, starring [[Scott Disick]] and [[Jonathan Cheban]]. Released June 17, 2013.<ref>{{Cite web|title = Watch Kanye West's ''American Psycho''-Themed Short Film Starring Scott Disick and Jonathan Cheban| website=[[Pitchfork (website)|Pitchfork]] |url = http://pitchfork.com/news/51122-watch-kanye-wests-american-psycho-themed-tk-video-starring-scott-disick-and-jonathan-cheban/|access-date = 2015-08-08}}</ref>
* "[[The Canyons (film)|The Canyons]]" trailer remix, released August 2, 2015.<ref>{{Cite web|title = Watch Kanye West's Remixed Canyons Trailer|url = http://www.vulture.com/2013/08/watch-kanye-wests-remixed-canyons-trailer.html|website = Vulture|access-date = 2015-08-08}}</ref>
* "[[The Canyons (film)|The Canyons]]" trailer remix, released August 2, 2015.<ref>{{Cite web|title = Watch Kanye West's Remixed Canyons Trailer|url = http://www.vulture.com/2013/08/watch-kanye-wests-remixed-canyons-trailer.html|website = Vulture| date=2 August 2013 |access-date = 2015-08-08}}</ref>
* Kanye West and Adidas Originals — Season One rollout & invitation campaign. February 13, 2015.<ref>Li, Arby, [http://hypebeast.com/2015/2/the-kanye-west-for-adidas-yeezy-season-1-anorak/ The Kanye West for adidas Yeezy Season 1 Anorak], 12 February 2015, ''Hypebeast'', retrieved 4 August 2015.</ref><ref>Marcus, Ezra, [http://radio.com/2015/02/11/kanye-west-new-york-fashion-week-yeezys/ Kanye West Sends Out Mysterious New York Fashion Week Invites] {{Webarchive|url=https://web.archive.org/web/20150802021141/http://radio.com/2015/02/11/kanye-west-new-york-fashion-week-yeezys/ |date=2015-08-02 }}, 11 February 2012, [[Radio.com]], retrieved 4 August 2015.</ref>
* Kanye West and Adidas Originals — Season One rollout & invitation campaign. February 13, 2015.<ref>Li, Arby, [http://hypebeast.com/2015/2/the-kanye-west-for-adidas-yeezy-season-1-anorak/ The Kanye West for adidas Yeezy Season 1 Anorak], 12 February 2015, ''Hypebeast'', retrieved 4 August 2015.</ref><ref>Marcus, Ezra, [http://radio.com/2015/02/11/kanye-west-new-york-fashion-week-yeezys/ Kanye West Sends Out Mysterious New York Fashion Week Invites] {{Webarchive|url=https://web.archive.org/web/20150802021141/http://radio.com/2015/02/11/kanye-west-new-york-fashion-week-yeezys/ |date=2015-08-02 }}, 11 February 2012, [[Radio.com]], retrieved 4 August 2015.</ref>


Latest revision as of 11:14, 28 May 2024

"DONDA" redirects here. For other uses of Donda, see Donda (disambiguation).
Donda
Founded2012; 12 years ago (2012) in USA
FounderKanye West
Key people
Virgil Abloh
ProductsFilms, music videos
BrandsDonda Sports

Donda (styled in all caps) is a creative content company founded by American rapper and fashion designer Kanye West (Ye).[1] The company was named after West's mother, Donda West, and shares the name with his tenth studio album, released in 2021.

History

[edit]

West announced the company on January 5, 2012, via a series of Twitter posts.[2]

In his announcement, West proclaimed that the company would "pick up where Steve Jobs left off"; Donda would operate as "a design company which will galvanize amazing thinkers in a creative space to bounce their dreams and ideas" with the "goal to make products and experiences that people want and can afford."[3]

The announcement garnered widespread media attention, including coverage by The Guardian,[4] The Washington Post,[5] The Huffington Post,[6] The Wall Street Journal,[7] and Time magazine, which proclaimed the company's announcement the first major social media moment of 2012.[8]

Culture

[edit]

West was secretive about the company's operations, maintaining neither an official website nor a social media presence.[9][10]

In stating Donda's creative philosophy, West articulated the need to "put creatives in a room together with like minds" in order to "simplify and aesthetically improve everything we see, taste, touch, and feel".[11] Contemporary critics have noted the consistent minimalistic aesthetic exhibited throughout Donda creative projects.[12][13][14]

Continuing a trend consistent in previous Kanye West projects,[15] an additional hallmark of Donda projects has been multi-disciplinary collaboration, often featuring prominent contributions from major figures in various creative fields. Prominent examples include painter George Condo, photographer Luis Tarin, video artist/film director Steve McQueen, performance artist Vanessa Beecroft, artist Wes Lang, stage designer Es Devlin, audio/visual designer Jadis Mercado, artist/sculptor Takashi Murakami, photographer Jackie Nickerson, fashion designer Riccardo Tisci, and fashion house Maison Martin Margiela.[16][17][18][19] NFL wide receiver Antonio Brown is the chair president of the sports fashion line Donda Sports.[20]

Projects

[edit]

Film

[edit]

On May 23, 2012, Donda debuted its inaugural creative project, a film entitled Cruel Summer, as part of the 2012 Cannes Film Festival. The film is a seven-screen surround vision experience.

Cruel Summer was shot using a specialized camera rig, which allowed the directors to capture multiple angles simultaneously.[21] The film, developed in collaboration with the Doha Film Institute, design firm 2x4 and architecture firm OMA, was presented in a specially designed theater — christened "Surround Vision" — featuring seven screens which surrounded the audience.[22]

On March 7, 2015, West debuted a collaborative short film with director Steve McQueen entitled All Day/I Feel Like That.[23] The film premiered at the Fondation Louis Vuitton in Paris, France, followed by its American debut at the Los Angeles County Museum of Art in July 2015.[24]

Album/singles art

[edit]

Donda provided packaging design for the following albums and singles:

Music videos

[edit]

Print

[edit]
  • Complex "GOOD Music: New Religion" cover story and article, printed on July 23, 2012.[34]
  • Kanye West and Adidas Originals — Season One zine. Photography by Jackie Nickerson. Released on March 11, 2015.
  • Kim Kardashian West — Selfish — published on May 5, 2015.[35]
  • Rich Wilkerson Jr., Sandcastle Kings: Meeting Jesus in a Spiritually Bankrupt World cover art, published on November 10, 2015.[36]

Stage design

[edit]
The video for West's "New Slaves" was projected using guerrilla methods on over 60 buildings worldwide.

Marketing

[edit]

Prominent marketing projects include:

References

[edit]
  1. ^ Destefano, Mike (January 16, 2020). "Joe Perez Spent Eight Years Working for Kanye West and Now He's Revealing His Donda Archive. Here's Why". Complex. Retrieved January 23, 2020.
  2. ^ Osei, Anthony (January 5, 2012). "Kanye West Announces Creative Company Donda". Complex. Retrieved January 9, 2012.
  3. ^ Graham, Mark, Kanye West's Epic 1600-word Twitter Rant: Neatly Organized for your Reading Pleasure Archived 2014-02-27 at the Wayback Machine, 5 January 2012, VH1, retrieved 4 August 2015.
  4. ^ Dredge, Stuart, Kanye West's Donda wants to 'pick up where Steve Jobs left off', 6 January 2012, The Guardian, retrieved 3 August 2015.
  5. ^ Chaney, Jen, Kanye West and the Donda Twitter rant: A translation, 6 January 2012, The Washington Post, retrieved 3 August 2015.
  6. ^ Staff, Kanye West Twitter Rant: Donda, His New Company, Education & Design Plans, 5 January 2012, The Huffington Post, retrieved 3 August 2015.
  7. ^ Chai, Barbara, Kanye West Writes 86-Tweet Opus, 5 January 2012, The Wall Street Journal, retrieved 3 August 2015.
  8. ^ Carbonne, Nick & Conniff, Kelly, The Year in Social Media, 19 December 2012, Time, retrieved 4 August 2015.
  9. ^ Hope, Clover, Kanye West has a Dream: Inside his Creative Agency Donda, 19 August 2013, Vibe, retrieved 4 August 2015.
  10. ^ Pasori, Cedar, How Kanye West's Creative Company Donda is making its own Brand of Cool, 3 November 2014, Complex, retrieved 4 August 2015.
  11. ^ Graham, Mark, Kanye West's Epic 1600-word Twitter Rant: Neatly Organized for your Reading Pleasure Archived 2014-02-27 at the Wayback Machine, 5 January 2012, VH1, retrieved 4 August 2015.
  12. ^ Sargent, Jordan, Donda: Kanye West Goes G.O.O.D. Trill Hunting with His Minimalist Design Company, 13 November 2013, Spin, retrieved 4 August 2015.
  13. ^ Babcock, Gregory, Kanye's Stylish Pastor Releases Donda-Designed Book, 23 June 2015, Complex, retrieved 4 August 2015.
  14. ^ Lewis, Brittany, Every Music Cover Kanye West's Creative House Donda Has Created So Far…, 3 November 2014, Global Grind, retrieved 4 August 2015.
  15. ^ McQueen, Steve, Kanye West, 19 January 2014, Interview, retrieved 5 August 2015.
  16. ^ Alexander, Ella, Why Margiela Teamed Up With Kanye Archived 2015-09-06 at the Wayback Machine, 6 November 2013, Vogue, retrieved 4 August 2015.
  17. ^ Staff, Behind Kanye West's Methodical Conquest of the Art World, 28 November 2013, Artspace, retrieved 4 August 2015.
  18. ^ Saka, Ren & Castro, Vanessa,12 Things to Know About Vanessa Beecroft, Kanye West's Visual Art Collaborator, 5 December 2013, Complex, retrieved 4 August 2015.
  19. ^ Deleon, Jian, Wes Lang Designed Kanye West's Tour T-Shirts, and Now You Can Buy Them At PacSun, 2013, 'GQ', retrieved 4 August 2015.
  20. ^ Rose, Jordan (February 7, 2022). "Antonio Brown Announces He's President of Ye's Donda Sports, Locks Down $2 Million Super Bowl Suite 'for the Kids'". Complex.
  21. ^ Staff, Kanye West Cruel Summer Pavilion Archived 2013-01-01 at the Wayback Machine, 2x4, retrieved 9 January 2012.
  22. ^ Rosenfeld, Karissa, Kanye West's seven-screen pavilion / OMA, 24 May 2012, ArchDaily, retrieved 9 January 2012.
  23. ^ Malle, Chloe, West with the Night: Kanye Takes over The Fondation Louis Vuitton, 8 March 2015, Vogue, retrieved 5 August 2015.
  24. ^ Williams, Maxwell, Kanye West and Steve McQueen Debut Collaborative 'All Day/I Feel LIke That' Video at LACMA Gathering, 25 July 2015, The Hollywood Reporter, retrieved 5 August 2015.
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