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| language = [[English language|English]]
| language = [[English language|English]]
| registration = Required
| registration = Required
| num_users = 1 Million
| num_users = 4 Million
| key_people = Josef Gorowitz, Scott Dudelson, Ron Leshem, Eron Zehavi <ref>[http://www.inc.com/ss/2011-inc-5000-top-10-internet-companies#6/ Inc 500 Fastest Growing Companies, Top 10 Internet Companies | Inc Magazine]</ref>
| key_people = Josef Gorowitz, Scott Dudelson, Ron Leshem, Eron Zehavi <ref>[http://www.inc.com/ss/2011-inc-5000-top-10-internet-companies#6/ Inc 500 Fastest Growing Companies, Top 10 Internet Companies | Inc Magazine]</ref>
| launch_date = [[2008]]
| launch_date = [[2008]]

Revision as of 18:35, 5 January 2012

Swagbucks.com
Type of site
Social Rewards, Loyalty Program
Available inEnglish
Headquarters United States
Key peopleJosef Gorowitz, Scott Dudelson, Ron Leshem, Eron Zehavi [1]
URLhttp://www.swagbucks.com/
RegistrationRequired
Users4 Million
Launched2008
Current statusActive

Swagbucks.com is a Los Angeles based on-line rewards destination that enables users to earn virtual currency and real life rewards for their everyday web activity.[2][3] As of November 2011, Swagbucks.com is ranked by Alexa Internet as one of the top 100 most visited websites in the United States and top 550 most trafficked websites globally.[4]

History

Swagbucks.com is powered by Prodégé, a provider of branded and incentivized reward portals.[5] In 2006, Prodege introduced its first product: private label search engines that allowed charities to fund raise by having supporters perform internet searches.[6][7] In early 2007, Prodégé developed a second search loyalty product that allowed celebrities, brands and sports teams to engage fans through their own branded rewards program. Musicians including Kanye West[8] and KISS, and sports properties like World Wrestling Entertainment and Indianapolis Colts[5] are among the users of the platform. In February 2008, Prodege launched Swagbucks.com and introduced the Swag Buck as a digital currency earned for activity throughout its network of websites.[7]

Current

In 2010 the site gave away over $8 million dollars in rewards to its users and over $15 million dollars to date [9] As of August 2011, the site has over 4 million registered members and projects close to $25 million in revenue in 2011.[10] In July 2011 it was announced that Swagbucks.com was ranked #43 on the Inc 500 fastest growing company list.[11][12] and nominated for a Colloquy Marketing Award for excellence in loyalty marketing.[13] In November 2011, Swagbucks.com was ranked by the Los Angeles Business Journal as the third fastest growing company in Los Angeles.[14]

References