Pams (brand): Difference between revisions
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{{Infobox company |
{{Infobox company |
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|name = Pams |
|name = Pams |
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|logo = [[File: |
|logo = [[File:Pam's.jpg]] |
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|caption = |
|caption = |
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|type = [[Private label]]<ref name="private">{{cite news|url=http://www.nzherald.co.nz/acnielsen/news/article.cfm?o_id=412&objectid=10358921&pnum=1|title=Private approach pays off|newspaper=[[The New Zealand Herald]]|first=Karen|last=Chan|date=December 8, 2005|accessdate=January 29, 2010}}</ref> |
|type = [[Private label]]<ref name="private">{{cite news|url=http://www.nzherald.co.nz/acnielsen/news/article.cfm?o_id=412&objectid=10358921&pnum=1|title=Private approach pays off|newspaper=[[The New Zealand Herald]]|first=Karen|last=Chan|date=December 8, 2005|accessdate=January 29, 2010}}</ref> |
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[[File:Pam's.jpg|thumb|left|The old Pam's logo]] |
[[File:Pam's.jpg|thumb|left|The old Pam's logo]] |
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Pams was formed in 1937 by [[Four Square supermarkets]]. |
Pams was formed in 1937 by [[Four Square supermarkets]]. |
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In 2013 the pams old logo is back old brands,four square,pak n save and new world |
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==Advertising== |
==Advertising== |
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In 2000 [[celebrity chef]] [[Jamie Oliver]] signed up on advertisements for Pam's, with the company also sponsoring Oliver's television show ''[[Oliver's Twist]]''.<ref>{{cite news|url=http://www.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=2396989|title=Pam's happy to serve up big helpings of Oliver|newspaper=[[The New Zealand Herald]]|date=September 5, 2002|accessdate=29 January, 2010}}</ref> |
In 2000 [[celebrity chef]] [[Jamie Oliver]] signed up on advertisements for Pam's, with the company also sponsoring Oliver's television show ''[[Oliver's Twist]]''.<ref>{{cite news|url=http://www.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=2396989|title=Pam's happy to serve up big helpings of Oliver|newspaper=[[The New Zealand Herald]]|date=September 5, 2002|accessdate=29 January, 2010}}</ref> |
Revision as of 08:37, 11 October 2013
Company type | Private label[1] |
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Industry | Food |
Headquarters | New Zealand |
Area served | New Zealand |
Products | Groceries |
Parent | Foodstuffs |
Website | pams.co.nz |
Pams (previously Pam's) is a New Zealand company, owned by Foodstuffs,[1] which also owns New World, Pak'n Save, Four Square and Route and Retail Distribution. Pams sources and brands a wide range of supermarket goods as a house brand.
History
Pams was formed in 1937 by Four Square supermarkets. In 2013 the pams old logo is back old brands,four square,pak n save and new world
Advertising
In 2000 celebrity chef Jamie Oliver signed up on advertisements for Pam's, with the company also sponsoring Oliver's television show Oliver's Twist.[2]
References
- ^ a b Chan, Karen (December 8, 2005). "Private approach pays off". The New Zealand Herald. Retrieved January 29, 2010.
- ^ "Pam's happy to serve up big helpings of Oliver". The New Zealand Herald. September 5, 2002. Retrieved 29 January, 2010.
{{cite news}}
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