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===Kansas City===
===Kansas City===
* Rustin Dodd, Royals writer<ref>{{Cite web|url=https://twitter.com/rustindodd/status/969256081233989632|title=Some more news: I'm joining The Athletic to cover the Royals. We're building a team at @TheAthleticKC, and ready for an adventure. And if you've come this far, maybe you're willing to come a little further.|last=Dodd|first=Rustin|date=1 Mar 2018|website=@rustindodd|language=en|access-date=2018-03-03}}</ref>
* Rustin Dodd, Royals writer<ref>{{Cite web|url=https://twitter.com/rustindodd/status/969256081233989632|title=Some more news: I'm joining The Athletic to cover the Royals. We're building a team at @TheAthleticKC, and ready for an adventure. And if you've come this far, maybe you're willing to come a little further.|last=Dodd|first=Rustin|date=1 Mar 2018|website=@rustindodd|language=en|access-date=2018-03-03}}</ref>
* Seth Keysor, Chiefs writer


===Minnesota===
===Minnesota===

Revision as of 20:45, 16 May 2018

The Athletic
Type of site
Sports journalism
Available inEnglish, French (Montreal only)
Created byAlex Mather and Adam Hansmann
CommercialYes
RegistrationRequired
LaunchedJanuary 2016; 8 years ago (2016-01)

The Athletic is a subscription-based sports website covering professional and college teams in Chicago, Toronto, and more than 20 other North American cities.[1] The site also covers national stories in football, basketball, baseball, and hockey through a mix of long-form journalism, original reporting, and podcasts. Their business model is predicated on dis-aggregating the sports section of local newspapers and reaching non-local fans that are not reached by a local newspaper.[2]

History

File:Profile TA gold.jpg
The Athletic app logo

The Athletic was founded by Alex Mather and Adam Hansmann, former coworkers at subscription-based fitness company Strava, with the mission of producing "smarter coverage for die-hard fans." The company was built as an alternative to the struggling ad-supported models.[1] The Athletic relies on subscriptions, not advertising revenue, to support the business.[3] "We've removed ads, pop-ups, and auto-play videos, giving subscribers a vastly better reading experience. And we've said goodbye to click-bait, allowing the nation's best sports writers to focus on producing high-quality, substantive coverage for The Athletic, without the pressure of generating clicks."[4]

The site originally launched in Chicago in January 2016,[5] with Jon Greenberg serving as the founding editor, along with Sahadev Sharma (Cubs) and Scott Powers (Blackhawks). Greenberg and Powers previously worked at ESPN Chicago, while Sharma left Baseball Prospectus' Cubs vertical to join the website. The company participated in Y Combinator during the summer of 2016.[6]

In October 2016, The Athletic expanded to a second city, Toronto, to focus on Maple Leafs, Raptors, and Blue Jays coverage. The Athletic hired James Mirtle as editor-in-chief for Toronto.[7] Mirtle spent over a decade as a sportswriter at The Globe and Mail before joining The Athletic. A third city, Cleveland, launched in March 2017, with Jason Lloyd as editor-in-chief.[8] The Athletic continued city expansion to Detroit in June 2017.[9]

The first major funding was provided by Courtside Ventures, which provided $2.3 million in seed funding.[10] In July 2017, the company raised another $5.8 million in funding and announced their expansion into the Philadelphia and San Francisco-area sports markets.[1][11] The Athletic expanded into Minnesota and the rest of Canada in September 2017.[12] In February 2018, The Athletic announced further expansion into three new cities—New York, Dallas, and Cincinnati—bringing the total count to 18 cities with in-depth coverage.[13] Soon thereafter, the site launched baseball-only coverage in Houston, Los Angeles, San Diego, Arizona, and Kansas City.[14][15]

In March 2018, the company announced a $20 million third round of funding led by Evolution Media. Mather reported that this money would be invested into expanding coverage to new cities and increasing the number of writers from the current staff of 120.[16] That same month, the site expanded baseball coverage to Seattle and hockey coverage to Tampa Bay, and announced full coverage in Denver and Boston starting in April.[17] In Denver, The Athletic hired several reporters from The Denver Post.[18] In Boston, the initial staff consisted of beat writers previously employed at the Boston Globe, Boston Herald and the Springfield Republican's web portal MassLive.[19] Adding to college football coverage, The Athletic added dedicated beat writers for major programs like Alabama, Georgia and Tennessee.[20]

Staff

  • Paul Fichtenbaum, Chief Content Officer[21]

MLB

NHL

  • James Mirtle, Editor in Chief – NHL / Canada
  • Pierre LeBrun, Senior NHL Columnist

The All-American

The Fieldhouse

Bay Area

  • Tim Kawakami, Editor-in-Chief – Bay Area[26]
  • Andrew Baggarly, San Francisco Giants writer[27]
  • Kevin Kurz, San Jose Sharks writer
  • David Lombardi, San Francisco 49ers writer
  • Julian McWilliams, Oakland Athletics writer
  • Ethan Sherwood Strauss, Golden State Warriors writer[28]
  • Anthony Slater, Golden State Warriors writer
  • Vic Tafur, Oakland Raiders writer
  • Marcus Thompson II, Senior Columnist

Boston

Chicago

  • Jon Greenberg, Editor-in-Chief – Chicago, Founding Editor/Columnist
  • Lauren Comitor, Editor/Columnist, Chicago
  • Dan Durkin, Bears analyst
  • James Fegan, White Sox writer
  • Kevin Fishbain, Bears writer
  • Darnell Mayberry, Bulls writer
  • Scott Powers, Blackhawks writer
  • Sahadev Sharma, Cubs writer

Cincinnati

  • C. Trent Rosecrans, Reds writer

Columbus

  • Aaron Portzline, Columbus Blue Jackets writer
  • Ari Wasserman, Ohio State Buckeyes writer

Cleveland

  • Jason Lloyd, Editor-in-Chief – Cleveland, Cavaliers writer
  • Zack Meisel, Cleveland Indians writer

Dallas

  • Sean Shapiro, Dallas Stars / NHL writer
  • Bob Sturm, Cowboys writer
  • Levi Weaver, Rangers writer

Denver

  • Nick Groke, Rockies writer
  • Nicki Jhabvala, Broncos writer
  • Nick Kosmider, Nuggets writer

Detroit

  • Craig Custance, Editor-in-Chief – Detroit; NHL Insider
  • Katie Strang, Managing Editor/Senior Writer

Kansas City

  • Rustin Dodd, Royals writer[32]
  • Seth Keysor, Chiefs writer

Minnesota

  • Jon Krawczynski, Timberwolves and Vikings[33]
  • Michael Russo, Senior NHL Writer – Minnesota Wild
  • Dan Hayes, Twins writer

Montreal

  • Arpon Basu, Editor-in-Chief – Montreal
  • Marc Antoine Godin, Managing Editor

New York

  • Marc Carig, senior writer covering the New York Yankees
  • Lindsey Adler, MLB staff writer covering the New York Yankees
  • Tim Britton, MLB writer covering the New York Mets
  • Arthur Staple, senior NHL writer covering the New York Islanders
  • Rick Carpiniello, NHL writer covering the New York Rangers
  • Corey Masisak, NHL writer covering the New Jersey Devils
  • Mike Vorkunov, NBA writer covering the New York Knicks
  • Michael Scotto, NBA writer covering the Brooklyn Nets
  • Patricia Traina, NFL contributor covering the New York Giants
  • Connor Hughes, NFL writer covering the New York Jets
  • Franco Panizo, MLS writer covering the New York Red Bulls

Philadelphia

  • Derek Bodner, senior writer covering the Philadelphia 76ers
  • Matt Gelb, Phillies writer
  • Sheil Kapadia, senior writer covering the Philadelphia Eagles
  • Ben Harris, Phillies writer
  • Rich Hofmann, 76ers and Eagles writer
  • Meghan Montemurro, Phillies writer
  • Mike O'Connor, 76ers writer
  • Charlie O'Connor, Flyers writer
  • Bo Wulf, Eagles writer

Pittsburgh

  • Rob Biertempfel, Pirates writer
  • Mark Kaboly, Steelers writer
  • Josh Yohe, Penguins writer

St. Louis

  • Bernie Miklasz, Cardinals writer
  • Jeremy Rutherford, Blues writer

Toronto

  • James Mirtle, Editor-in-Chief – NHL / Canada
  • Sean Fitz-Gerald, Managing Editor
  • Eric Koreen, Raptors writer
  • John Lott, Blue Jays writer
  • Jonas Siegel, Maple Leafs writer

Other

  • Jake Kaplan, Houston Astros writer
  • Dennis Lin, San Diego Padres writer
  • Pedro Moura, Los Angeles Angels and Dodgers writer
  • Faux Pelini, Advice Columnist & Contributor
  • Richard Deitsch, Sports Media[34]

References

  1. ^ a b c "As ESPN Falters, Sports Startup Chases Fans Tired of 'Old Fluff'". Bloomberg.com. 2017-07-24. Retrieved 2017-08-17.
  2. ^ Draper, Kevin (23 October 2017). "Why The Athletic Wants to Pillage Newspapers". The New York Times. Retrieved 25 October 2017.
  3. ^ Biasotti, Tony (October 11, 2017). "Fast-growing startup aims to 'replace the sports page'". Columbia Journalism Review.
  4. ^ "Playing the long game". The Athletic. January 30, 2018. Retrieved 2018-02-08.
  5. ^ "Welcome Chicago, to The Athletic". The Athletic. January 22, 2016. Retrieved 2018-02-08.
  6. ^ "The Athletic gives diehard sports fans high-quality content without the ads". Y Combinator. July 11, 2016.
  7. ^ @mirtle (23 November 2016). "Excited to announce that I've been hired as editor-in-chief with @TheAthleticTO, a great new startup site in Toronto" (Tweet) – via Twitter.
  8. ^ Kleps, Kevin (February 17, 2017). "The Athletic soon will launch a Cleveland site featuring Jason Lloyd". Crain's Cleveland Business.
  9. ^ Shea, Bill (September 24, 2017). "The Athletic: Paywall sports journalism plants its flag in Detroit". Crain's Detroit Business.
  10. ^ "High tech and high quality, The Athletic is bringing innovation to local sports coverage". Front Office Sports. Retrieved 2017-08-24.
  11. ^ "Interview: Tim Kawakami on leaving The Mercury News and joining The Athletic". Bay Area Sports Guy. Retrieved 2017-08-24.
  12. ^ "Introducing The Athletic Canada, our national expansion..." The Athletic. Retrieved 2018-02-08.
  13. ^ "The Athletic is expanding to New York City, Dallas, and Cincinnati". Awful Announcing. 2018-02-01. Retrieved 2018-02-08.
  14. ^ Putterman, Alex (2018-02-12). "The Athletic launches even more local sites, seems to be going all-in on baseball". Awful Announcing.
  15. ^ Schram, Carol (2018-03-08). "The Athletic Will Keep Growing With The Help Of $20 Million In New Funding". Forbes.com.
  16. ^ Mullin, Benjamin (2018-03-05). "The Athletic Raises $20 Million to Fund Expansion". Wall Street Journal. ISSN 0099-9660. Retrieved 2018-03-20.
  17. ^ Putterman, Alex (2018-03-28). "The Athletic launches coverage in Denver, Seattle, and Tampa, making clear it wants to be everywhere". Awful Announcing.
  18. ^ Roberts, Michael (2018-03-27). "Post Broncos Writer Joins Site She Saw as Trying to Destroy Newspapers". Westword.
  19. ^ a b c d e Finn, Chad. "The Athletic is filling out its Boston roster", Boston.com, 29 March 2018. Retrieved 4 April 2018.
  20. ^ "The All-New All-American". The Athletic. Retrieved 2018-04-24.
  21. ^ "What's next for The Athletic? Glad you asked". The Athletic. Retrieved 2017-08-24.
  22. ^ "Ken Rosenthal: Why I'm joining The Athletic". The Athletic. Retrieved 2017-08-24.
  23. ^ "Stewart Mandel (@slmandel) | Twitter". twitter.com. Retrieved 2017-08-24.
  24. ^ "Seth Davis (@SethDavisHoops) | Twitter". twitter.com. Retrieved 2017-08-24.
  25. ^ Pomeroy, Ken (11 Sep 2017). "Hey twitter! I'm excited to announce that I will be a regular contributor to and analytics editor for @TheAthleticCBB this season". @kenpomeroy. Retrieved 2017-09-11.
  26. ^ "Tim Kawakami – The Athletic". theathletic.com. Retrieved 2017-08-24.
  27. ^ Baggarly, Andrew (December 6, 2017). "Baggarly: Here's why I'm joining The Athletic … in the middle of a potentially epic Giants offseason". The Athletic.
  28. ^ "Tim Kawakami – The Athletic". theathletic.com. Retrieved 2018-04-13.
  29. ^ Howe, Jeff (@jeffphowe, 11:01 AM EDT, 3 April 2018). "Hey! I’m joining @TheAthleticBOS as the Patriots beat reporter, and we launch April 10.". Retrieved 4 April 2018.
  30. ^ Weiss, Jared(@jaredweissnba, 8:01 AM EDT, 10 April 2018). "Excited to announce I’ve joined @TheAthleticBOS writing columns and longform features about the Celtics and NBA.". Retrieved April 16, 2018.
  31. ^ Murray, Clevis (@ClevisMurray, 11:00 AM EDT, 3 April 2018). "Since I'm the only person who's name didn't get leaked out. Guess it's time to announce that I'll be joining @TheAthleticBOS.". Retrieved 4 April 2018.
  32. ^ Dodd, Rustin (1 Mar 2018). "Some more news: I'm joining The Athletic to cover the Royals. We're building a team at @TheAthleticKC, and ready for an adventure. And if you've come this far, maybe you're willing to come a little further". @rustindodd. Retrieved 2018-03-03.
  33. ^ "The Athletic". The Athletic. Retrieved 2017-11-18.
  34. ^ Deitsch, Richard (12 Mar 2018). "Thrilled to announce I'm joining The Athletic starting late next week. I'll be covering sports media & hopefully some women's hoops too. Take a look at some of the great work the staff is doing and here's a special promo code for 30% off the annual plan: http://theathletic.com/welcomerichard". @richarddeitsch. Retrieved 2018-03-20. {{cite web}}: External link in |title= (help)