lad culture (uncountable)
- (UK) A subculture which arose in the United Kingdom in the 1990s, centered around traditional working-class male attitudes and interests, often in rejection of the perceived strictures of feminism or the concept of the New Man.
2023 September 18, Zoe Williams, “The nasty noughties: Russell Brand and the era of sadistic tabloid misogyny”, in The Guardian[1], →ISSN:This is frequently traced back to the birth of lad culture in the mid-90s, which itself tends now to be characterised as a reaction against “feminism gone too far”.