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| company_logo = [[Image:New Logo.JPG]]
| company_logo = [[Image:New Logo.JPG]]
| company_type = [[corporation]]
| company_type = [[corporation]]
| genre = [[electronic commerce]]
| foundation = January 2003<!-- this parameter modifies "Founded" -->
| foundation = [[January]] [[2003]]<!-- this parameter modifies "Founded" -->
| founder = [[Naveen Jain]]
| founder = [[Naveen Jain]], John Arnold, [[Edward Petersen]], [[Kevin Marcus]], Niraj Shah, Chandan Chauhan
| location_city =
| location_city =
| location_country =
| location_country =
| location = [[Bellevue, Washington]],<br />{{flagcountry|United States}}<!-- this parameter modifies "Headquarters" -->
| location = [[Bellevue, Washington]],<br />{{flagcountry|United States}}<!-- this parameter modifies "Headquarters" -->
| origins = [[Microsoft]], [[InfoSpace]]
| origins = [[Microsoft]], [[InfoSpace]]
| key_people = *[[Naveen Jain]], [[CEO]]<br />*Bill Owens, [[Chairman]]<br />*[[Kevin Marcus]], [[CTO]]<br />*[[Edward Petersen]], Exec. VP of Sales and Marketing<br />*John Arnold, Exec. VP of Business Development<br />*Paul Cook, [[CFO]]<br />*Niraj Shah, Exec. VP of Engineering<br />*Chandan Chauhan, Senior VP of Product Marketing
| key_people = *[[Naveen Jain]], [[CEO]]<br />*[[William Owens (Admiral)]], [[Chairman]]
| area_served = [[United States]]
| area_served = [[United States]]
| industry = [[electronic commerce]]
| industry = online [[data broker]]
| products =
| products =
| services = [[background checks]], [[identity theft]] protection
| services = [[background checks]], [[identity theft]] protection
| revenue = $55,000,000 (2006)
| revenue = $55,000,000 ([[2006]])
| operating_income =
| operating_income =
| net_income =
| net_income =
| num_employees = 150
| num_employees = 113
| parent =
| parent =
| divisions =
| divisions =
| subsid =
| subsid =
| owner =
| owner =
| company_slogan = Live in the know.
| company_slogan = Live in the know.<br />How you know.
| homepage = http://www.intelius.com
| homepage = http://www.intelius.com
| dissolved =
| dissolved =
| footnotes =
| footnotes =
}}
}}
'''Intelius, Inc.''', founded in 2003 by Internet veteran and billionaire [[Naveen Jain]], is a [[United States]] [[corporation]] with headquarters in [[Bellevue, Washington]] specializing in [[public records]] information and offering service to consumers and businesses which include [[background checks]] and [[identity theft]] protection.<ref name="Intelius">
'''Intelius, Inc.''' is a [[United States]] [[corporation]] with headquarters in [[Bellevue, Washington]] specializing in [[public records]] information and offering service to consumers and businesses which include [[background checks]] and [[identity theft]] protection. <ref name="Intelius">
{{cite web
{{cite web
|title=Intelius, Inc.
|title=Intelius, Inc.
|url=http://www.intelius.com/corp/index.html
|url=http://www.intelius.com/corp/index.html
|accessdate=2007-04-13
|accessdate=2007-04-13
}}</ref><ref name="AlarmClock">
}} </ref><ref name="AlarmClock">
{{cite web
{{cite web
|title=Intelius - profile
|title=Intelius - profile
|url=http://www.thealarmclock.com/mt/archives/2004/09/intelius_profil.html
|url=http://www.thealarmclock.com/mt/archives/2004/09/intelius_profil.html
|accessdate=2007-04-13
|accessdate=2007-04-13
}}</ref><ref name="Stevies">
}} </ref><ref name="Stevies">
{{cite web
{{cite web
|title=If in doubt, check it out : Profile of [[Naveen Jain]]
|title=If in doubt, check it out : Profile of Naveen Jain
|url=http://thestevies.com/CXONews/November2006FullText.html#story_01
|url=http://thestevies.com/CXONews/November2006FullText.html#story_01
|accessdate=2007-04-13
|accessdate=2007-04-13
}}</ref><ref name="SeattleWeekly07">
}} </ref><ref name="SeattleWeekly07">
{{cite paper
{{cite paper
|author=Nina Shapiro
|author=Nina Shapiro
Line 50: Line 51:
|url=http://www.seattleweekly.com/2007-04-11/news/intelius-says-it-s-capable-of-conducting-a-full-background-check-on-anyone.php
|url=http://www.seattleweekly.com/2007-04-11/news/intelius-says-it-s-capable-of-conducting-a-full-background-check-on-anyone.php
|accessdate=2007-04-13
|accessdate=2007-04-13
}}</ref><ref name="USAToday07">
}} </ref><ref name="USAToday07">
{{cite paper
{{cite paper
|author=John Swartz and Byron Acohido
|author=John Swartz and Byron Acohido
Line 58: Line 59:
|url=http://www.usatoday.com/tech/news/computersecurity/infotheft/2007-04-01-choicepoint_N.htm?csp=34
|url=http://www.usatoday.com/tech/news/computersecurity/infotheft/2007-04-01-choicepoint_N.htm?csp=34
|accessdate=2007-04-07
|accessdate=2007-04-07
}}</ref> Intelius founder, [[Naveen Jain]], has origins in [[Microsoft]] and [[InfoSpace]] and currently employs a staff of 150,<ref name="AlarmClock"/><ref name="SeattleWeekly07"/><ref name="InternetNews03">
}} </ref> Founded in [[2003]] with origins in [[Microsoft]] and [[InfoSpace]] <ref name="AlarmClock"/><ref name="SeattleWeekly07"/><ref name="InternetNews03">
{{cite web
{{cite web
|title=Intelius Founders Win Lawsuit
|title=Intelius Founders Win Lawsuit
|url=http://www.internetnews.com/bus-news/article.php/2210351
|url=http://www.internetnews.com/bus-news/article.php/2210351
|accessdate=2007-04-13
|accessdate=2007-04-13
⚫
}} </ref> and employing a staff of 113, <ref name="SeattleWeekly07"/> Intelius owns more than 50 percent of the online people search market <ref name="Stevies"/> and is ranked as one of the top 100 [[electronic commerce]] sites on the Internet. <ref name="Intelius"/><ref name="Stevies"/> It had $55 million in [[revenue]] in [[2006]] and has been profitable since [[2004]]. <ref name="Bloomberg06">
}}</ref><ref name="Intelius">
⚫
{{cite web
|title=Intelius Serves its 5 Millionth Customer
|url=http://www.intelius.com/corp/press.html?ShowID=08-28-07
⚫
|accessdate=2007-08-28
⚫
}}</ref> Intelius owns more than 50 percent of the online people search market.<ref name="Stevies"/><ref name="Intelius"/><ref name="Stevies"/> It had $55 million in [[revenue]] in 2006.<ref name="Bloomberg06">
{{cite paper
{{cite paper
|author=Tim Mullaney
|author=Tim Mullaney
Line 75: Line 71:
|date=December 26, 2006
|date=December 26, 2006
|url=http://www.bloomberg.com/apps/news?pid=newsarchive&sid=aGjDKWxBTpzc
|url=http://www.bloomberg.com/apps/news?pid=newsarchive&sid=aGjDKWxBTpzc
|accessdate=April 17, 2007
|accesdate=04-17-2007
}} </ref>
}} </ref>


==Foundation==
==Foundation==


In [[March]] [[1996]], Microsoft veteran and dot-com billionaire [[Naveen Jain]] founded [[InfoSpace]]. In [[January]] [[2003]], while still on the board at InfoSpace, Jain co-founded Intelius with co-worker [[Kevin Marcus]] <ref name="InternetNews03">

⚫
{{cite web
In March 1996, Microsoft veteran and billionaire [[Naveen Jain]] founded [[InfoSpace]] after leaving Microsoft. In 2003, [[Naveen Jain]] started Intelius to help consumers protect themselves against [[identity theft]].<ref name="SeattleWeekly07"/><ref name="USAToday07"/> Intelius is ranked top 100 web sites on the Internet by Comscore. It's the most popular web site to find people and get additional information about anyone in the country. Most of the information provided by Intelius is not available via Google searches.<ref name="InternetNews03"/><ref name="Bloomberg06"/>
|title=Intelius founders win lawsuit
|url=http://www.internetnews.com/bus-news/article.php/2210351
⚫
|accessdate=2007-04-13
}}</ref> as well as John Arnold, Edward Petersen, Niraj Shah and Chandan Chauhan. <ref name="Intelius"/> Setting up shop in 3 stories of a building right across the street, Intelius began offering background checks with online access to court records, property holdings, address histories, and less reliably, "relatives and associates", for a charge of $50 to a credit card. <ref name="SeattleWeekly07"/><ref name="USAToday07"/> InfoSpace fired Jain and sued both Jain and Marcus for violating the [[Non-compete clause|non-compete clauses]] in their [[contracts]], but Jain and Marcus prevailed in [[May]] of that year. <ref name="InternetNews03"/><ref name="Bloomberg06"/>


==Market and traffic==
==Market and traffic==
Intelius has over half the market share of online people searches with links from major portals such as [[Yahoo]], [[MSN]], [[AT&T]], [[InfoSpace]] , Switchboard and [[AOL]]. <ref name="Intelius">
Intelius has over half the market share of online people searches with links from major portals such as [[Yahoo]] and [[AOL]]. <ref name="Stevies"/> Advertising is important to all electronic commerce sites, and Intellius consistently ranks in the top ten B2B ([[business to business]]) advertisers. <ref name="iMediaSearch">
⚫
{{cite web
|title=Intelius Serves its 5 Millionth Customer
|url=http://www.intelius.com/corp/press.html?ShowID=09-18-07
⚫
|accessdate=2007-04-14
}} </ref> Advertising is important to all electronic commerce sites, and Intelius consistently ranks in the top ten B2B ([[business to business]]) advertisers. <ref name="iMediaSearch">
{{cite web
{{cite web
|title=iMedia Connection: Advanced Site Search
|title=iMedia Connection: Advanced Site Search
|url=https://www.imediaconnection.com/global/search.asp?section=features&page=1&query=intelius
|url=https://www.imediaconnection.com/global/search.asp?section=features&page=1&query=intelius
⚫
|accessdate=2007-09-18
}} </ref> Intelius is visited by more than 30 million unique users every month <ref name="Intelius">
⚫
{{cite web
|title=Intelius Serves its 5 Millionth Customer
|url=http://www.intelius.com/corp/press.html?ShowID=09-18-07
|accessdate=2007-04-14
|accessdate=2007-04-14
}} </ref> with more than one million visitors daily. <ref name="Stevies"/> Overall it ranks as one of the top 100 most visited sites on the internet. <ref name="Intelius"/><ref name="Stevies"/>
}} </ref> Intelius claims more than 4 million unique hits <ref name="SeattleWeekly07"/> and also receives more than one million hits daily. <ref name="Stevies"/> Overall it ranks as one of the top 100 Ecommerce sites on the internet. <ref name="Intelius"/><ref name="Stevies"/>


===Target markets===
===Target markets===
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|accessdate=April 17, 2007
|accessdate=April 17, 2007
}}</ref>
}}</ref>
;Background checks for Dating and Family Safety
;Background checks for dating
Intelius targets marketing for consumers and businesses with an interest in dating, especially online dating. It provides background checks for potential relationships and verification of identity under the InteliSign branding. <ref name="Intelius"/><ref name="WashPost07">
Many of the cautious singles use Intelius to verify information about their potential partner and responsible parents use the service to verify information about the people who come in touch with their loved ones.<ref name="SeattleWeekly07"/><ref name="NYPost06">
⚫
{{cite paper
|author=Sara Kehaulani Goo
|title=Dinner, Movie, Background Check for Online Daters
|publisher=The Washington Post
|date=February 1, 2007
|url=http://www.theledger.com/apps/pbcs.dll/article?AID=/20070201/NEWS/702010368/1021/RSS06&source=RSS
⚫
|accessdate=04-17-2007
}} </ref> Critics point out the [[advertising campaign]]'s reliance on [[appeal to fear|"scare tactics"]]. <ref name="SeattleWeekly07"/><ref name="NYPost06">
{{cite paper
{{cite paper
|author=Mandy Stadtmiller
|author=Mandy Stadtmiller
Line 118: Line 116:
|date=September 27, 2006
|date=September 27, 2006
|url=http://www.nypost.com/seven/09272006/entertainment/check_mate_entertainment_mandy_stadtmiller.htm
|url=http://www.nypost.com/seven/09272006/entertainment/check_mate_entertainment_mandy_stadtmiller.htm
|accessdate=April 17, 2007
|accessdate=04-17-2007
}} </ref>
}} </ref>

;Employer background checks
;Employer background checks
On [[December 5]], [[2006]], Intelius enlarged its employment screening market with its acquisition of [[Bothell, Washington]]'s IntelliSense Corporation, integrating an infrastructure capable of international background information, fingerprinting, and drug screening, if information is not available no refunds are given and complementing its previous capabilities for small and medium businesses. [[Naveen Jain]] said that Intellisense had experience serving [[Fortune 100]] companies.<ref name="BGInvestigator">
On [[December 5]], [[2006]], Intelius enlarged its employment screening market with its acquisition of [[Bothell, Washington]]'s IntelliSense Corporation, integrating an infrastructure capable of international background information, fingerprinting, and drug screening, and complementing its previous capabilities for small and medium businesses. [[Naveen Jain]] said that Intellisense had experience serving [[Fortune 100]] companies.<ref name="BGInvestigator">
{{cite web
{{cite web
|title=IntelliSense Sold
|title=IntelliSense Sold
Line 133: Line 132:
}} </ref>
}} </ref>
;Direct marketing leads
;Direct marketing leads
Intelius also provides data verification services for [[direct mail]] and [[telemarketing]] as well as collections agencies, major utilities and non-profit organizations.<ref name="BatchIntelius">
Intelius also provides [[direct marketing]] [[sales lead|leads]] for [[direct mail]] and [[telemarketing]]. <ref name="BatchIntelius">
{{cite web
{{cite web
|title=The world doesn't stop, why should your data?
|title=The world doesn't stop, why should your data?
|url=http://batch.intelius.com/lists/index.php?ReportType=34&
|url=http://batch.intelius.com/lists/index.php?ReportType=34&
|accessdate=April 17, 2007 }} </ref>
|accessdate=2007-04-17
}} </ref>


==Possible IPO==
==Possible IPO==
Intelius recently (late 2006) began advertising for an executive whose main responsibility would be relations with the [[Securities and Exchange Commission]], according to [[Bloomberg]]. [[CFO]] Paul Cook told Bloomberg this was a step towards a possible [[Initial Public Offering]].<ref name="Bloomberg06"/>
Intelius recently (late 2006) began advertising for an executive whose main responsibility would be relations with the [[Securities and Exchange Commission]], according to [[Bloomberg]]. [[CFO]] Paul Cook told Bloomberg this was a step towards a possible [[Initial Public Offering]]. Cook also told Bloomberg that they were weighing the benefits of increased exposure and reputability against the costs of going public, which he estimated at about $1 million per quarter.<ref name="Bloomberg06"/>


==Awards==
==Additional Information==
*[[2005]] [[Ernst and Young]] finalist for Entrepreneur of the Year
[http://www.forbes.com/finance/lists/54/2000/LIR.jhtml?passListId=54&passYear=2000&passListType=Person&uniqueId=7I27&datatype=Person Naveen Jain; Forbes 400 Richest in America 2000]<br>
*[[2006]] [[Stevie Awards|Stevie Award]] for Best New Company <ref name="Stevies"/>
[http://www.naveenjain.org/ Naveen Jain; A success story]<br>
*[[2007]] [[CODiE Award]] finalist for Best Online Consumer Information Service <ref name="CODiE07">
[http://www.naveenjain.com/ Naveen Jain; Biographical Information]<br>
⚫
{{cite web
[http://www.naveenjain.biz/ Naveen Jain; The Innovative Leadership]<br>
|title=Finalist Showcase - The 22nd Annual SIIA Codie Awards
[http://www.intelius.com/ Intelius.com; Another Successful Entrepreneurial venture by Naveen Jain]<br>
|url=http://www.siia.net/codies/2007/showcase_detail.asp?id=48
[http://thestevies.com/CXONews/November2006FullText.html/; Naveen Jain; Stevie Award for Best New Company]<br>
⚫
|accessdate=2007-04-17
[http://www.naveenjainlive.com/; A Resource for Information on Naveen Jain]<br>
}} </ref>
[http://www.rediff.com/news/1999/jun/28us2.htm; Naveen Jain; Smarter than Bill Gates]<br>


==References==
==References==

Revision as of 21:50, 1 January 2008

Intelius, Inc.
Company typecorporation
Industryonline data broker
Genreelectronic commerce
FoundedJanuary 2003
FounderNaveen Jain, John Arnold, Edward Petersen, Kevin Marcus, Niraj Shah, Chandan Chauhan
HeadquartersBellevue, Washington,
 United States
Area served
United States
Key people
Servicesbackground checks, identity theft protection
Revenue$55,000,000 (2006)
Number of employees
113
Websitehttp://www.intelius.com

Intelius, Inc. is a United States corporation with headquarters in Bellevue, Washington specializing in public records information and offering service to consumers and businesses which include background checks and identity theft protection. [1][2][3][4][5] Founded in 2003 with origins in Microsoft and InfoSpace [2][4][6] and employing a staff of 113, [4] Intelius owns more than 50 percent of the online people search market [3] and is ranked as one of the top 100 electronic commerce sites on the Internet. [1][3] It had $55 million in revenue in 2006 and has been profitable since 2004. [7]

Foundation

In March 1996, Microsoft veteran and dot-com billionaire Naveen Jain founded InfoSpace. In January 2003, while still on the board at InfoSpace, Jain co-founded Intelius with co-worker Kevin Marcus [6] as well as John Arnold, Edward Petersen, Niraj Shah and Chandan Chauhan. [1] Setting up shop in 3 stories of a building right across the street, Intelius began offering background checks with online access to court records, property holdings, address histories, and less reliably, "relatives and associates", for a charge of $50 to a credit card. [4][5] InfoSpace fired Jain and sued both Jain and Marcus for violating the non-compete clauses in their contracts, but Jain and Marcus prevailed in May of that year. [6][7]

Market and traffic

Intelius has over half the market share of online people searches with links from major portals such as Yahoo and AOL. [3] Advertising is important to all electronic commerce sites, and Intellius consistently ranks in the top ten B2B (business to business) advertisers. [8] Intelius claims more than 4 million unique hits [4] and also receives more than one million hits daily. [3] Overall it ranks as one of the top 100 Ecommerce sites on the internet. [1][3]

Target markets

A majority of Intelius' revenue comes from selling background reports.[7][9]

Background checks for dating

Intelius targets marketing for consumers and businesses with an interest in dating, especially online dating. It provides background checks for potential relationships and verification of identity under the InteliSign branding. [1][10] Critics point out the advertising campaign's reliance on "scare tactics". [4][11]

Employer background checks

On December 5, 2006, Intelius enlarged its employment screening market with its acquisition of Bothell, Washington's IntelliSense Corporation, integrating an infrastructure capable of international background information, fingerprinting, and drug screening, and complementing its previous capabilities for small and medium businesses. Naveen Jain said that Intellisense had experience serving Fortune 100 companies.[12][13]

Direct marketing leads

Intelius also provides direct marketing leads for direct mail and telemarketing. [14]

Possible IPO

Intelius recently (late 2006) began advertising for an executive whose main responsibility would be relations with the Securities and Exchange Commission, according to Bloomberg. CFO Paul Cook told Bloomberg this was a step towards a possible Initial Public Offering. Cook also told Bloomberg that they were weighing the benefits of increased exposure and reputability against the costs of going public, which he estimated at about $1 million per quarter.[7]

Awards

References

  1. ^ a b c d e "Intelius, Inc". Retrieved 2007-04-13.
  2. ^ a b "Intelius - profile". Retrieved 2007-04-13.
  3. ^ a b c d e f g "If in doubt, check it out : Profile of Naveen Jain". Retrieved 2007-04-13.
  4. ^ a b c d e f Nina Shapiro (April 11, 2007). "Intelius Says it's Capable of Conducting a Full Background Check on Anyone". Seattle Weekly. Retrieved 2007-04-13. {{cite journal}}: Cite journal requires |journal= (help)
  5. ^ a b John Swartz and Byron Acohido (April 1, 2007). "Who's guarding your data in the cybervault?". USA Today. Retrieved 2007-04-07. {{cite journal}}: Cite journal requires |journal= (help)
  6. ^ a b c "Intelius Founders Win Lawsuit". Retrieved 2007-04-13. Cite error: The named reference "InternetNews03" was defined multiple times with different content (see the help page).
  7. ^ a b c d Tim Mullaney (December 26, 2006). "Intelius, Founded by InfoSpace's Jain, Considers Going Public". Bloomberg. {{cite journal}}: Cite journal requires |journal= (help); Unknown parameter |accesdate= ignored (|access-date= suggested) (help)
  8. ^ "iMedia Connection: Advanced Site Search". Retrieved 2007-04-14.
  9. ^ Sara Kehaulani Goo (February 1, 2007). "Dinner, Movie, Background Check for Online Daters". The Washington Post. Retrieved April 17, 2007. {{cite journal}}: Cite journal requires |journal= (help)
  10. ^ Sara Kehaulani Goo (February 1, 2007). "Dinner, Movie, Background Check for Online Daters". The Washington Post. Retrieved 04-17-2007. {{cite journal}}: Check date values in: |accessdate= (help); Cite journal requires |journal= (help)
  11. ^ Mandy Stadtmiller (September 27, 2006). "Check Mate". The New York Post. Retrieved 04-17-2007. {{cite journal}}: Check date values in: |accessdate= (help); Cite journal requires |journal= (help)
  12. ^ "IntelliSense Sold". Retrieved April 17, 2007.
  13. ^ "Intelius Expands Applications for Fortune 500 Customers Through Acquisition of IntelliSense Corporation". Retrieved April 17, 2007.
  14. ^ "The world doesn't stop, why should your data?". Retrieved 2007-04-17.
  15. ^ "Finalist Showcase - The 22nd Annual SIIA Codie Awards". Retrieved 2007-04-17.
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