PHSU 1PHSU
2021 dotCOMM Gold Winner

PHSU St. Louis

the ask

Ponce Health Sciences University, located in Puerto Rico, focuses on creating pathways for students in health sciences careers. After the opening of their St. Louis campus, they wanted to achieve a separate brand identity through a website redesign and strong social media presence.
web design
social media
advertising
print collateral
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the process

We started with a reorganization of the sitemap and website content so that users could easily find what they needed. We paired custom icons with a clean, on-brand design that translated seamlessly to mobile, and our SEO-focused web content highlighted their flagship MSMS program. With a fresh “college” look, we positioned PHSU as an attractive opportunity for health science students in a growing medical hub.
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connecting with students

Through our monthly social media design and content, we helped PHSU achieve a consistent social presence and engage directly with potential students. Our informational posts, event promotion, video content, print material, and social media campaigns showcased the school as the best option for students who couldn’t get into medical school.
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the end result

Through our monthly social media design and content, we helped PHSU achieve a consistent social presence and engage directly with potential students. Our informational posts, event promotion, video content, print material, and social media campaigns showcased the school as the best option for students who couldn’t get into medical school.
phsu pov mockup phones
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